Service · Premium website

A website that sells, ranks, and builds trust.

Premium websites for established companies in Germany and the EU — strategically planned, technically clean, SEO-optimised, and built for qualified inbound. Founder-led, from Krefeld, with engineering ownership from day one.

  • Strategy · design · engineering · SEO under one roof
  • Next.js · TypeScript · technical SEO · Core Web Vitals
  • Based in Krefeld · Germany & EU

What separates a premium website from just a “modern” one.

Many websites look modern but don’t sell. They load slowly, don’t show up in Google, talk past the actual decision-makers, or force prospects through unclear conversion paths. A premium website is not a design exercise — it is a sales and visibility system. p24.co plans information, content, engineering, and SEO as one coherent whole. The outcome: measurable inbound, sharp positioning, and a site that stays maintainable for years — not just until launch.

Audience

Who this is for.

p24.co premium websites are built for established companies who want to upgrade or rebuild their digital presence — and who prefer a direct technical partner over an anonymous agency chain.

Mid-market companies before a relaunch

Your current site has grown over the years. It looks dated, loads slowly, and is invisible in search. You want a clean restart — without a two-year enterprise project.

Consulting, legal, and B2B services

Your expertise is premium, your web presence isn’t. You need positioning, trust, clear services, and qualified inbound — not generic contact forms.

Growing brands and providers

You want to treat the website as a growth channel: content, SEO, landing pages, clear conversion paths — on an architecture that scales with your team.

International companies entering the DACH market

You are entering Germany or the DACH region and need a partner with a German base who handles engineering, SEO, and localisation together.

Problems · levers

The typical problems we solve with a premium website.

We start with bottlenecks, not layouts. The following symptoms show up in almost every discovery — and we have a clear lever for each.

01

Invisible in Google

No technical SEO foundation, missing or wrong title and description, thin content, no semantic structure, no internal links. We build IA and content architecture so that search intent and buying intent meet on the page.

02

Slow page loads and poor Core Web Vitals

Theme builders, plugin stacks, oversized images, blocking scripts. We deliver a Next.js architecture with real performance budgets, lazy loading, a proper image pipeline, and lean JavaScript.

03

Unclear positioning

The site describes services but not outcomes. Decision-makers don’t understand what they’re getting in the first 10 seconds. We rewrite hero, value proposition, and proof structure.

04

Low conversion

A single generic contact form, undifferentiated CTAs, no clear path per audience. We build conversion paths per use case with sharper microcopy and fewer friction points.

05

Weak content structure

A handful of pages, no topic clusters, no service, industry, or location pages. We design content hubs with internal linking — as an SEO and sales asset.

06

Hard to maintain

Editors don’t dare touch the site, every change costs agency hours. We deliver a maintainable codebase with a clear component language and, when useful, a proper CMS or MDX workflow.

Scope of work

What you actually get.

A p24.co premium website is more than a frontend. Every building block below is an independently hand-overable output — not vague “we’ll build something”.

1. Strategy & target image

A short, focused discovery: business model, audiences, decision paths, competition, success criteria. Output: strategy brief and prioritised messages.

2. Information architecture

Sitemap, topic clusters, conversion paths per persona, search intent per page, internal linking plan. Output: a complete IA with reasoning — before anything is designed.

3. Design system

Tokens (colour, type, spacing, radius), components, hero concept, light/dark strategy, accessibility baseline. Output: a consistent design system that carries the brand.

4. Copy and content structure

Hero, value, proof, process, FAQ, CTA — per page, with search intent and persona. Optionally including copy in German, English, and Russian.

5. Next.js engineering & technical SEO

Next.js (App Router), TypeScript, clean component architecture, semantic HTML, proper meta/OG/schema setup, sitemap, robots, hreflang, breadcrumb and FAQ schema.

6. Performance & Core Web Vitals

Image pipeline, font strategy, bundle budget, LCP/CLS/INP optimisation, edge caching where it matters. Target: strong PageSpeed scores on mobile and desktop.

7. Tracking, analytics & GDPR

Privacy-first analytics (e.g. Plausible) or GDPR-configured GA4, consent banner where needed, clearly defined events for conversion measurement.

8. Launch QA & handover

Cross-browser and device QA, accessibility check, SEO final check (indexability, canonicals, redirects), content review, handover including documentation and a maintenance guide.

Process

Process: from discovery to launch and growth.

Six phases, clear outputs, predictable time. Typically 6–10 weeks to launch — depending on content scope and integrations.

  1. 01

    Discovery & target image

    Week 1

    Business goals, audiences, competition, content inventory, success criteria. Includes a technical audit of the existing site.

    output → Strategy brief · audit note
  2. 02

    Information architecture & SEO plan

    Week 2

    Sitemap, topic clusters, search intent per page, keyword map, internal linking, conversion paths.

    output → IA document · SEO plan
  3. 03

    Design system & hero prototype

    Week 3–4

    Tokens, components, hero concept, one or two interactive prototypes for early validation.

    output → Design system · prototype
  4. 04

    Build & content

    Week 4–7

    Next.js implementation, semantic HTML, component library, CMS/MDX integration, content rollout.

    output → Build · repository
  5. 05

    QA, performance & SEO

    Week 7–8

    Core Web Vitals, accessibility, cross-device testing, final technical SEO checks, redirect plan, indexing.

    output → Launch checklist
  6. 06

    Launch & growth

    From week 8

    Go-live, monitoring, Search Console setup, first post-launch content, optimisation backlog for the following months.

    output → Growth backlog
Quality criteria

What “good” actually means.

A premium website is not just “the one with the fanciest hero”. It is the one that holds up in every dimension. This is our bar:

Technical quality

Semantic HTML, typed components, clean architecture, no hidden dependencies, automated lint, documented decisions.

Performance

Mobile Lighthouse scores consistently in the green, LCP under 2.5s, CLS near 0, solid INP — verified on real devices.

SEO maturity

Clean title and description style, correct canonicals and hreflang, FAQ and breadcrumb schema, sitemap, robots, planned internal linking.

Accessibility

WCAG AA-aligned: contrast, focus, keyboard, skip link, meaningful alt text, ARIA only where needed — no pseudo-accessibility.

Conversion quality

A decision-maker understands the hero in under 10 seconds. CTAs are differentiated per audience. Contact is a path, not a wall.

Maintainability

Editable content, documented components, reproducible deploys. Built to live for years — not only to pass the final sign-off.

Trust

Direct with the founder — no agency noise.

p24.co is run by Dimitri Kronich from Krefeld, Germany. You talk directly to the person who thinks strategically and decides technically — no account layer, no translation loss. That makes premium websites faster to ship, sharper to read, and easier to maintain for years.

  • 01Founder-level communication — you talk to the person who decides.
  • 02Engineering ownership from day one — no handoff between strategy, design, and code.
  • 03Based in Krefeld · Germany & EU — German legal basis, GDPR-aware delivery.
  • 04Communication in German, English, and Russian.
  • 05Clean architecture, documented decisions, long-term maintainability.
FAQ

Frequently asked questions about premium websites.

How long does a p24.co premium website take?

Typically 6–10 weeks from discovery to launch. Larger projects with extensive content, multilingual editorial, or integrations may take longer — we commit to a binding timeline after discovery.

What does a premium website cost?

A premium website with strategy, IA, design system, Next.js engineering, SEO setup and launch QA usually sits in the five-figure range. We define the exact scope transparently after discovery — without surprise follow-up costs.

Do you work outside of Krefeld?

Yes. We are based in Krefeld, NRW, and work with clients across Germany, the DACH region, and the wider EU. On site, hybrid, or fully remote — depending on the project.

Which technologies do you use?

For premium websites we primarily use Next.js, React, and TypeScript. Backend in .NET or Node, databases typically PostgreSQL, hosting on Azure or comparable platforms. Every choice is justified — we don’t pick by trend.

Do you also write content?

On request, yes. We provide copy structures per page, write hero and SEO copy, and can work consistently across German, English, and Russian. If you have an internal editorial team, we build the workflows around them.

What happens after launch?

You receive a maintainable codebase, clear documentation, and a prioritised growth backlog for the first months (SEO, new content, conversion). We can take over ongoing maintenance and growth — but we don’t have to.

What sets p24.co apart from a classic agency?

You work directly with the founder and a small technical crew — not with account management. Strategy, design, and engineering run without handoffs. We don’t deliver PowerPoint concepts; we deliver running code and systems that hold up for years.

Is the website GDPR-compliant?

Yes. We use privacy-first analytics or configure GA4 for GDPR, integrate a consent banner where needed, prefer EU hosting, and keep data flows clean. Privacy is part of the design, not an add-on.

Next step

Let’s plan your premium website.

Tell us briefly where you stand today and what the website should achieve over the next 12 months. You will get an honest, technically grounded view — directly from the founder, without a sales layer.